PR & Social Media

  • CSUF University Archives and Special Collections

    Helped design templates and created 30 unique posts for the UA&SC October 2021 fundraiser featuring images from our archives. The fundraiser hit 96% of its goal by the end of the month of October, raising $4,800.

OC Fair & Event Center

As a Communications Intern for the OC Fair & Event Center in the Summer of 2022, one of my tasks was to create TikToks and Reels. Our goal was to create excitement for the Fair, and to continue that throughout the Fair as well.

I created multiple videos which performed well on Instagram, with the most successful video receiving 54,000 views.

 
 

Department of Communications - PR Campaign

During the Spring 2021 semester my capstone group and I put together a succesful PR Campaign using social media. We targeted our audience on TikTok and Instagram, creating engaging content and infographics.

The biggest part of this project was a video interviewing alumni and current students about their experience in the Department of Communications. With an aim to demystify the major, and the array of concentrations, I organized, recorded, and edited this video which was shared with all undeclared students.

Popping Yolk Cafe

During the Spring 2021 semester, as an Account Coordinator with Titan Public Relations, I helped run Popping Yolk Cafe’s Tiktok and Instagram Stories with my team. We created bi-weekly stories and TikToks, shooting original video, and engaging with our audience.

We helped their Instagram hit 3,000 followers and began their TikTok account.

 

  • Olivia Rodrigo Debut Tour - PR Plan

    During the Spring 2021 semester, as a part of my COMM 465 course, our group created a mock PR Plan for Olivia Rodrigo’s debut tour. We made mock posters, merch, and a full detailed PR Plan.

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  • Kensington - PR Plan

    As a part of my Communications Capstone course, our group created a mock PR Plan for the release of the Kensington Studio Dock. We came up with a strategic and detailed campaign.

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  • ABT William J. Gillespie School

    As the ABT Gillespie School Intern I wrote a 3-part mini series titled ‘Reshaping Ballet’ to discuss prominent dancers, a piece covering the ABT Bubble Project, and supported Tu Tu Tuesday Instagram posts.

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